Friday, September 28, 2007

American Actress's Billionaire Brother Backs Real Life Barbie's Fashion Retail Empire

A Cambridgeshire woman who has had more than £200,000-worth of cosmetic surgery has revealed plans to launch a women’s clothing and accessories retail empire – with the backing of a UK-based billionaire.

 

49-year-old London-based billionaire Jonathan de Mornay – brother of American actress Rebecca de Mornay - is investing a seven figure sum in 47-year-old Sarah Burge’s vision for an international retail chain. 

 

Sarah is known in the media as the Real Life Barbie (www.reallifebarbie.com ).  Her new store will champion the philosophy that women should be able to wear any clothes they choose with confidence - whatever age they may be.

 

Jonathan said,

 

“Sarah is an extraordinary woman.  She is a paradox of beauty, sensuality and innocence all rolled into one. Her international TV and radio appearances have captivated millions of people not least for her energy and enthusiasm. 

 

“It is this spirit, along with her unique retail vision, which I believe will make her fashion venture a huge success.”

 

The stores will be launched in 2008 at a prestigious first location in London’s Knightsbridge.  Sarah is already in the advanced stage of finalising supplier agreements and fine-tuning the name and look for the new store.

 

Sarah said,

 

“Not everyone agrees with my forthright approach to life.  But the enormous level of support I have received from thousands of men and women alike through my website has spurred me on to develop this retail chain. 

 

“The shops will be for every woman who believes life is all about being the very best that you can be, and women who are brave enough to stand out from the crowd.  That’s the spirit that inspires me.”

 

Sarah’s retail plans are the latest step in her increasingly-public career which has seen her profile grow dramatically with national UK media appearances on Richard and Judy, GMTV, Radio 5 and Radio 4, Sky News,  The James Whale show and Kerrang radio amongst others.

 

And the media interest has gone on to generate hundreds of thousands of hits on her website www.reallifebarbie.com.  Sarah has also had several marriage proposals from fans in this country and throughout the world including Singapore, Russia, Norway and Italy.

 

Earlier this year Sarah signed an exclusive contract to have a film of her life story produced and broadcast in Japan.  NTV (Nippon Television) - Japan's first national TV network - has swooped to sign up Sarah Burge for the company’s top-rated The World Astonishing News show. 

Real Life Barbie Signs Deal with Tommy Lee's Hollywood Jeweller!

A 46-year-old mum from Cambridge, famous in the media for having more than £200,000-worth of cosmetic surgery, is the latest media personality to have jewellery house Sacred Heart LA design a bespoke collection in her name.

 

Sarah Burge from St. Neots in Cambridgeshire – known in the media as the Real Life Barbie - has been cherry picked by Sacred Heart LA whose customers already include Motley Crue member Tommy Lee, Lucas Rossi of Supernova,  Rod Stewart and Alanis Morrisette.

 

Sarah said,

 

“I’m thrilled.  What woman wouldn’t love to have her own exclusive jewellery collection.  I’ve travelled in America and have loved Sacred Heart jewellery for years. It’s a dream come true to be working with them on this collection.”  

 

Sarah’s burgeoning media career has seen her profile grow dramatically over recent months with national UK media appearances on Richard and Judy, GMTV, Radio 5 and Radio 4, the James Whale show and Kerrang radio amongst others. 

 

And the media interest has gone on to generate hundreds of thousands of hits on her website www.reallifebarbie.com from fans in this country and throughout the world including Singapore, Russia, Norway and Italy

 

For Sacred Heart LA, Ruthann McCarthy said,

 

“This is a great move for Sacred Heart LA.  The UK will become an important market for us and we’ve been delighted with Sarah’s on screen appearances.  She’s a lady who knows what she wants, how to get it and not scared to face people who may disagree with her methods. 

 

“This is a very strong association for Sacred Heart LA.  Our jewellery is eyecatching and uncompromising – just like Sarah!”

 

More information about Sacred Heart LA Jewellery is available by visiting the website at www.sacredheartla.com.